Search Engine Optimization

Our Search Engine Optimization professionals bring decades of collective search engine optimization experience in identifying competitive advantages, niche opportunities and your company's strengths in developing a holistic SEO strategy that increases rankings, overall market presence, lead generation and above all, bottom-line impact.

Pay Per Click Management

360 Online Marketing is a Google Adwords and MSN AdCenter-certified pay per click management company offering years of expertise for businesses of any size, market reach and budget for all major search advertising platforms. We have managed nearly 5 Million Dollars in total paid search advertising expenditures to date, in helping clients improve sales, leads and bottom-line results, at highly affordable rates!

Website Design & Development

Need a great looking, fully optimized website at an affordable price? We build custom websites from the ground up that are tailored to your company's needs and budget. Our custom web designs incorporate modern, future-proof coding, SEO-optimization, are easy to navigate and effectively explain who your company is, what you do and how to contact you. Looking great is just the icing on the cake!

Spanish Internet Marketing

The Latin-American, Spanish-speaking market is the fastest growing demographic in the U.S. We have helped dozens of legal, eCommerce, political and multinational businesses & organizations increase sales in domestic and foreign Spanish-speaking markets. We utilize years of native-level Spanish copywriting, cultural and Internet marketing experience to deliver outstanding results for clients seeking to increase market share in this continually growing segment.

Search engine optimization, also known as SEO, marketing is one of the most popular ways to get a website consistent traffic. When a website utilizes effective SEO measures, it will show up at or near the top of search engine results for keywords in the website’s industry.

Some of the more common SEO practices include putting links on a site and using keyword-enriched content. But there are plenty of other SEO tactics that may not be as well-known. The key to creating good SEO is to understand as much as you can about the different methods for bringing in revenue-generating traffic.

Clean Up The Programming On Your Site

Over the years, a website can change. Some of the more common changes include:

  • Adding and deleting pages.
  • Removing links to pages on the site, but keeping the pages on the active directory.
  • Updating images without removing the old images.

When you leave old coding in your website, it takes longer for your site to load. The search engines check your site’s coding to see if it is clean or not. In other words, the search engines are checking to make sure that all of the old content that is no longer used has been removed and that all of the old images have been removed as well. You can improve the SEO value of your site by cleaning up the coding and clearing out unused content.

Fix Or Remove Broken Links

It only takes a search engine a moment to determine if all of your website’s internal and external links are valid or not. When a search engine detects a broken link on your site, it perceives that to be a problem. The SEO ranking of your website is affected by how much value your site offers users. Broken links decrease your site’s value and cause a lot of SEO problems.

You should check your links at least once a week. You can also invest in software that will check your links for you and let you know immediately when a link is broken. If you remove a broken link, then remember to remove any text or images that were being used to promote that link as well.

Flashy Websites Get Low SEO Rankings

Many new website owners are under the impression that animated graphics, background music and movies that automatically start when the website loads help to attract visitors. But in reality, the exact opposite is true.

From the search engine’s perspective, excessive website accessories slow down the speed at which the site loads and impairs the site’s functionality. Videos should be placed on their own page and should only start when the visitor wants them to. Background music and animated images take a very long time to load and will push your website to the bottom of the search results.

For your visitors, these sorts of website tricks tend to ruin the experience with the website. It is always best to let your users decide what kind of multimedia experience they will have on your website, instead of springing it on them when the site first loads.

Good content and strong keywords are the foundation of a strong SEO plan for your website. But there are plenty of SEO details to attend to if you want to start seeing serious web traffic numbers.

Boulder’s Internet Marketing Professionals Since 2006

Welcome to 360 Online Marketing! Our team of talented, creative, experienced Internet marketing professionals utilize decades of collective, specialized experience in Search Engine Optimization (SEO), Pay Per Click (PPC) Management, website design and SEO copywriting experience in delivering outstanding bottom-line results at highly affordable rates. We advocate a holistic, transparent, collaborative approach in everything we do, in working with you and your company’s team to develop innovative, effective, results-oriented solutions to your company’s web design and Internet marketing challenges.

There are no entry-level members on our team. Each individual, from our pay per click management specialist to our SEO specialist, web developers or website copywriters, offers nearly a decade or more of specialized experience in that particular discipline. We work together seamlessly as a team to deliver the highest level of personalized service and bottom-line results. Several members of our team have been collaborating on projects and working in Internet marketing, SEO, PPC management and web design years before this company was formed in 2006.

    The 360 Online Marketing Difference:

    • Only experienced specialists work on your web design & development, search engine optimization (SEO), website copywriting and pay per click (PPC) accounts. Our specialists have set up and managed hundreds of different PPC accounts, built and written copy for hundreds of different websites and have implemented SEO strategies for hundreds of different businesses.
    • Low overhead = lower fees and improved bottom-line ROI for our clients. Expensive office space does not translate into improved results, just higher fees. At 360 Online Marketing, you truly get what you pay for!
    • We are extremely accessible and attentive to your needs, questions and concerns, at any time of the day or week. The 360 Internet marketing experience doesn’t start and end with monthly reporting and standard business hours.
    • We have an acute understanding and years of experience in developing effective Internet marketing strategies across dozens of  industries, business models, budgets and markets.
    • We have a keen eye for the smaller nuances of on-site content (saying the right things, in the right places, to the right people) in helping businesses optimize and maximize visitor retention and conversion rates.
    • We utilize a wealth of past experience and exhaustive research in gaining a complete understanding of your company, business model and competitor strategy. This allows us to develop an effective, scalable Internet marketing strategy that evolves seamlessly with your company’s growth model and changing needs and goals.

    Are you ready for a higher level of Internet marketing performance? If so, please give us a call at (303) 586-1643 or fill out our contact form for a professional assessment of your company’s website and Internet marketing strategy and how we can it to the next level.

    Request a Free Quote

    360 Online Marketing Client Testimonials

    “360 Online Marketing have been responsive, highly effective professionals that have helped us take our startup training program to prominent positions on all search engines in an cost effective and highly visible way. Their approach is perfect for growing small ideas into big returns.”

    Dave Newport - CU Sustainable Practices Program